When Vera Bradley came to MSG seeking content targeting female audiences as part of their newly-minted concert sponsorship, I presented the following webisode series, Stylin’ Out At The Garden, that focused on fans’ outfits inspired by female artists headlining The Garden. With a very meager budget, I took on many hats including treatments, hiring of crew, overseeing onsite and post-production, location clearances, managing waivers, distribution of videos, and managing client expectations.